Project Notes

Natural Yards Branding

Natural Yards provides a variety of raised bed garden planters that are shipped and then easily assembled at home. They approached Version-X to help them update their image to something more young, modern and fresh, but that wouldn't alienate their target gardening audience. A bold new logo was created as the foundation of the new branding direction and an entire online campaign was built to carry out the new look. A new website was built from the ground-up to showcase their various products and sizes. The design featured online ordering tools that would allow users to build custom planters and price them online. Email newsletter templates were also created to continue the brand recognition to gardeners after purchase and installation.

Natural Yards logo Natural Yards website Natural Yards website Natural Yards planter assembly cards Natural Yards newsletter

VX Photo Booth.